Author: Guest Blogger

5 Ways of Safeguarding Your Online Reputation

As most business owners are aware, the reputation a company develops in the real world can have a very big impact on sales. The business that has safe and useful products, excellent customer service, and a history of social responsibility can become a pillar of the community, trusted and patronized by a fair portion of the population, whereas those that put the bottom line ahead of consumers aren’t likely to last very long. What you may not realize is that your online reputation can also impact your business in a very real way. Even if you make no efforts...

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Riding the Freelance Bus: It’s a Bumpy Ride These Days

South by Southwest (SXSW) is a technology/music/film festival that takes place annually in Austin, Texas in March. The event brings tens of thousands of people to this hip college town, and each attendee has a story to tell. You’d think capturing those stories would be easy – prime content-creation fodder for the enterprising freelance journalist. You’d be wrong. Let’s first quickly examine the freelance writer’s plight…err great professional situation. If you’re intelligent, you realize content is not free. It’s expensive to create, it takes a skilled practitioner to craft, and it has a value to consumers. The problem is...

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3 Time-Tested Techniques for Effective Project Management

I have had the great fortune of overseeing several different projects in the course of my career. I did the best I knew how to early on, but I didn’t always get the results I wanted. I wanted to learn from my mistakes, and I tried new and different techniques in my quest for a better way. Three key themes emerged during this time—three tried-and-true techniques that work across the board. Implementing them isn’t nearly as hard as I thought it would be, and it’s probably not as difficult you’re making it, either. Always Plan, But Stay Flexible To...

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Living on a Freelancer’s Budget

Freelancing is financially challenging, even in the best of times. But in today’s troubled economy, the ups-and-downs of full-time freelancing can cause some to question their chosen career path. But, with a few nuts-and-bolts tips – and an occasional reality check – successful freelancing is possible. Avoid Credit Card Debts On a bad month, just paying the bills can be tough on a freelancer’s budget. And there’s no guarantee as to exactly when things will pick up. When money’s tight, the last thing you need is another bill. Lose the plastic… and a lot of the stress will go...

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Where to Play Poker in Vegas

A city in the heart of the Mojave Desert was always going to be unique, and Las Vegas is certainly one of the most unique places in the world to visit. There is nowhere quite like it. GG Barnum once boasted that he had the greatest show on earth, but maybe he never spent a weekend in Vegas. From scene to shining scene, there is something to dazzle the most unimpressionable of eyes, including exotic dancers, rodeos with bareback riders and Romeos who can get married before dawn breaks. There is simply something for everyone! Casinos and world championship...

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Are You a Freelance Writer? Benefits of Instant Messenger Communication

As a freelance writer, you know how important it is to communicate with prospects and clients on a daily basis. From phone calls to in-person meetings to email, there are many ways to get in touch and stay in touch. What is your preferred method? For most freelance writers, email is the preferred method of communication. This is quick, simple to use, and easy to organize. Along with this, it is safe to say that 99 percent of people in today’s day and age – especially those in the business world – rely heavily upon email. Phone calls and...

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4 Strategies to Get More Out of Your Freelance Career

What a beautiful city we live in! Just entering fall, and people are energized about their businesses. After 2 great months of sun and relaxation, all these entrepreneurs and freelancers are ready to get back into the saddle and are hungry for new clients. Most of us freelancers love to go to networking events to meet new people and potentially grow their businesses, but with dozens of events and speakers, which ones are the best ones for you? Here are a few insights I’d like to share to make the best of your freelance networking pursuits. Know Your Customer...

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What’s It Worth to You?

I need a haircut. Badly. I have this bad habit of waiting too long to get a haircut, and when I finally do I always get berated by my hairdresser for waiting too long. Yesterday I turned to everyone’s favourite nonsense distribution engine Twitter to voice my fury that my hairdresser – the only person in Canada who can make sense of my blonde viking locks – is on vacation until next Tuesday by pondering the consequences of taking matters (or in this case scissors) into my own hands to solve my mulleted predicament. Of course anyone who has...

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Crisis Prevention: What If Your Computer Broke Today?

Do not let this happen to you. A few years ago, after a long day’s work, I was just finishing up with my laptop. I closed it up and placed it on my desk. Only, I’d placed it half on the desk and half off. A second later it collided with the floor. After recovering from a near heart attack I assessed the damage. Or, at least, I tried; the computer wouldn’t boot up. For someone who relies on his computer for his income, this was a nightmare scenario. If it weren’t for a 24/7 Apple Store, I might...

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New Urbanists and LEED Certified Living

One thing I learned while visiting some Montreal condos last month was the value of LEED certified buildings and neighbourhoods. For those of you who may not be aware, LEED (Leadership in Energy and Environmental Design) is an American and Canadian third party certification authority that evaluates new and existing residential and business developments for their environmental impact. Now, when it comes to green initiatives like this one the value I’m talking about isn’t just a green party pamphlet gush about environmental responsibility but real and substantial gains in utility. Most obviously, LEED buildings use less energy than the...

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Michael Kwan
Hi, I'm Michael. By day, I'm a freelance writer. By night, I'm still a freelance writer. I'm also a proud father, a voracious foodie, an avid traveler, a gadget geek, and a thinker who thinks he might be thinking too much. Beyond the Rhetoric is a reflection of my eclectic entrepreneurial life.

Read more about me and what I can do for you.


Beyond the Margins, by Michael Kwan