Beyond the Rhetoric

Last night, we went out to celebrate the birthdays of two of my friends, both of whom I’ve known since high school. The venue of choice was Rodney’s Oyster House, a seafood-centric restaurant located in Yaletown. I’m always game for some great raw shucked oysters, so I was really looking forward to this dinner. The [...]

On the television show Dragons’ Den (the American version is called Shark Tank), entrepreneurs approach a group of investors, hoping that they can get some cash for a portion of their business. These investors (referred to as dragons/sharks) watch the presentation given by the entrepreneur and then they pepper them with questions about why they [...]

Every Wednesday, I gather up some interesting blog posts that I found on the Internet. Some weeks have a theme; other weeks don’t. For today’s speedlink, you could say that the theme is being super in one way or another. We could all be just a little more super, after all. Darren Barefoot does a [...]

As you may have heard, the Vancouver Canucks won last night. That brings them to the Western Conference finals for the first time since the storied 1994 Stanley Cup playoff run and this city is positively electric as a result. This got me thinking, though, about something from a marketing and branding perspective. A trend [...]

Refer a friend. You see this kind of program implemented by all kinds of different businesses. If you send a friend our way, we’ll send a happy bonus your way. It’s how it works with banks, realtors, and all kinds of other professional services. Should freelance writing, freelance web design, freelance consulting, and freelance search [...]